Brand awareness refers the extent to which consumers are familiar with the qualities or image of a particular brand of goods or services that you provide.In this new era people first look online for goods and services they need. What are the ways they judge and choose a product?
The brand name – the bigger the brand, more is the trust of people. Bigger brand means more people know about your brand and more people talk about your brand on social media or digital media. In current scenario the only way people know abouta brand is through digital means that includes your website, its ranking on search results, social media posts and emails. So, going online is a big plus point for your business.
Reading customer reviews and ratings – It’s clear that customer reviews matters a lot in building trust and hence choosing a particular product over other.
The visuals of your website – this includes the product images, working videos, customer review videos etc. It plays an important role in the judgement. So, proper care should be taken while choosing the product as it affects the trust of visitors. Good visuals make the people sure about the use and efficiency of the product.
The information contained on your website – Complete information should be given to the visitors before they make the purchase. The better the presentation of the product and specifications, higher are the chances of it being preferred.
The ranking of your website – Google ranks bigger brands on top of its search results. A well-recognised tends to occupy the top search results position
Why is brand awareness important in this COVID-19 time? We see people are focussing on brand awareness these days because of increasingsales and not facing a loss.
How do we do this?
Making a website: It is everything. No website means null awareness. All other steps follows this step. We at team jugadu make innovative, professional websites at absolutely affordable prices. Check team jugadu website and get one for your business
Digital marketing: Sending emails time to time about new launches and discounts attracts customers. It looks more professional and your brand may get into someone’s good book. Also, blogs related to your business is a way to let people know about your business.
Social media marketing: As most of the people use one or the other social media it iseasy to catch the attention of customers through this means. Instagram business accounts, Facebook pages, twitter accounts etc. prove to be helpful in increasing brand awareness. We handle your accounts so you don’t have to worry about scheduling a post, making a post, creating Facebook page etc. We take care of all your needs.
Search engine optimization: Getting on Google’s top results is absolutely great for the health of your brand name. We apply different techniques for search engine optimization in a healthy way (white hat SEO), so that your website is safe and secure
Security: Last but not the least the security is very crucial for your website. A social media account if hacked doesn’t leave a good impact on your followers. The website should be able to handle traffic.We at team jugadu provide you reliable services.
For more information about team judagu visit our official websitehttp://teamjugadu.com/blog/